Is a wrap permanent?

No, the vinyl films we sell have a non-permanent adhesive that makes the vinyl wrap removable.
A wrap typically last for 3-7 years depending on the style of material used, conditions in which the car is driven, how much it is driven and where it’s stored; the amount & strength of sun it gets. The vinyl wrap film can be removed without damaging the paint, returning the car to its original color and condition. You may get some glue residue after removal, but that can easily be removed with a glue remover (rubbing alcohol) or simply rubbing it off with your finger. Normally a vinyl wrap should be removed after 7 years as it can may damage the clear-coat and even the paint if left on for longer.